Red Dot goes to Esko

Red Dot goes to Esko
Esko CDI Crystal 5080 XPS flexo platemaking solution wins award for product design

Esko has received a Red Dot Award for its product design with the CDI Crystal 5080 XPS flexo platemaking solution.

Thomas Klein, Esko’s vice president for hardware says, “Based on past experience, market trends and a deep understanding of customer needs, we developed this innovative flexo plate making concept that simplifies the entire digital flexo platemaking process. We focus on improving the ease of use and ergonomics for the operator, which is handled through the hardware design as well as through the operator software interface. Designship helped us by translating this concept into the brilliant design for the CDI Crystal 5080 XPS.” 

Red Dot received submissions from 54 countries.. An independent jury of more than 40 experts assessed the entries over three days, both live and on-site. The award welcomes entries  from all sectors of production including print.

Thomas Starczewski, managing director of designship, which entered the awards for Esko, says, “We were delighted to win the Red Dot Award with this design for Esko. It is a major achievement that only was possible thanks to the great and in depth partnership we had with Esko’s development team on the Crystal project. We are pleased to share with Esko the honour we receive from well-respected design experts and to join the esteemed community of previous winners, including HP, Polycom, La Cimbali, Bosch and others.”

The Red Dot Award, organised by Design Zentrum Nordrhein Westfalen, appraises the best products of the year based on submissions from manufacturers around the world. Criteria include innovation, formal quality, functionality and ecological compatibility.

Source: Asian Printer

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